About Created

“It’s old news that the world is changing. Technology has been commoditised, automation is increasing and great jobs are hard to find. The skill set and mindset needed to survive, let alone thrive, in the evolving commercial world is dramatically different to even five years ago.

Nowhere is this more evident than in the creative industries. Craft and talent simply aren’t enough to break into a job and establish a successful career.

But higher education is lagging behind. It’s failing to equip graduates with the skills, mindset and character that creative companies demand.

Created is here to bridge that gap and as a result our mission is to support and develop savvy, self-sufficient and commercially aware creatives, to set them up for career success.”

Dom Davenport, Founder and CEO

Meet the team

At Created we have our own unique mix of industry and learning expertise. For years we’ve worked as creative professionals and educators, so we get the world you’re entering and are passionate about driving positive changes that will help shape the industry’s future. We’re here to help so drop in and say hi.

Dom Davenport
Kati Russell
Learning Designer
Richard Ferrell
Creative Content Developer
Hannah Allen
Marketing Director and Performance Coach
Kimberley Ling
Admissions Manager
Silvia Ferrari
Learning and Marketing Assistant
Tim James
Financial Director

Advisory board

We’re proud to be doing something completely new in creative learning and professional training. That means it’s important we keep ahead of what companies in the industry want from the people they’re hiring.

Enter our Advisory Board; a panel of brilliant leaders and experts from creative companies, education companies and other businesses. They’re here to advise and guide us, shaping our products and services and making sure we give you the best and most relevant learning experience that we can.

The Advisory Board are a big part of helping us achieve our mission to reimagine creative education for future generations.

Sir William Sargent
Roberta Ronsivalle Pearce
Alan Greenberg
Mark Anderson

What makes us different?

Created’s approach is unique because our aim is to develop the whole creative person, supporting growth and career success.

To us, that means thinking about you as a Person, a Professional and a Practitioner.

Here’s what we mean by those 3 Ps…


You, the person

What makes you tick?

Personal development is a big deal on our courses and features in a lot of activities and content.

You’ll develop your self-awareness and get a better understanding of your motivations, mindset, strengths, values, habits and natural working style.

We believe that the more you understand about you, the better you’ll be at navigating changing working environments, overcoming challenges, and getting the best from yourself.

That’s why you’ll have 1-to-1 support from a professional performance coach to guide you through your personal development.


You, the professional

The best professional creatives need to be able to do it all. You’ll need to work collaboratively, communicate well and show that you really know how the industry works.

Our courses get you learning and thinking in all these areas, giving you the tools and techniques you’ll need as well as real opportunities to practice them.

Plus, you’ll get 1-to-1 support from your own industry mentor – a working creative just a few years ahead of you who lives and breathes these professional skills every day.


You, the practitioner

Developing your artistic practice is your life’s work as a creative. Every project will get you sharpening your craft and broadening your skills. Forget where they are in their career, every creative wants to be better than their last piece of work.

On Created courses you’ll have real opportunities to grow your talent as a creative. Over nine months you’ll produce up to six new pieces of work for your portfolio that came from real briefs. This work is what will get you ahead in job interviews.

To make sure what you’re producing is relevant and putting your creative skills to the test, it’ll be industry experts setting you the briefs. Expect first-rate feedback on what you’re making every step of the way, as well as 1-to-1 support from your industry mentor.